Amazon Items
The Amazon Items list displays all items linked to Amazon. It shows the listing status, whom the items are offered to, their offer prices compared with the market, the BuyBox status, and the synchronization status. Each line belongs to one Amazon marketplace (column Marketplace).
Opening the Page
- Via search: Amazon Items
- Via the Amazon Dashboard → Navigate → Items
- Via the item counts in the overview of the Amazon Dashboard, such as Items online, Listings with problems or a status on the Listings card: the list is then filtered to the items counted.
Fields
Item Information
| Field | Description |
|---|---|
| ASIN | The Amazon Standard Identification Number. Click opens the Amazon Item Card. |
| Description | Item description from the BC item card. |
| SKU | Your unique item number on Amazon (Stock Keeping Unit). |
| Listing Status | Status of the listing on the marketplace of the line, e.g. Active, Inactive, Incomplete or Closed; empty as long as the item is not listed. Color-highlighted: Active green; Inactive, Incomplete, Blocked, Suppressed and Error red, because the listing does not sell like that; Closed gray. The values are explained on the Amazon Item Card. |
| Issue Count | Number of open listing issues as of the last scan. Red when issues exist. The issues themselves are shown in the Listing Issues FactBox and with Show Listing Issues. |
| Amazon Product Type | The Amazon product type of the item. |
| Send Content | The scheduled run sends the texts of this listing to Amazon whenever they change – title, item highlights, description, bullet points and search terms (hidden by default). See Send Content Automatically in the Amazon Settings. |
| Item No. | BC item number. Click opens the item card. |
| Item Category Code | Item category code. Click opens the category overview. |
| Marketplace | Amazon marketplace of the line (e.g. DE). All requests for the line go to this marketplace. |
| Fulfillment Channel | Merchant (MFN) (Merchant Fulfilled Network) or Amazon (FBA) (Fulfillment by Amazon); only visible with Enable FBA. The channel comes from Amazon (see Switching the Fulfillment Channel); you change it with Switch to FBA or Switch to MFN. |
| Channel Switch Pending | Business Central has asked Amazon to switch the offer to the fulfillment channel shown, and Amazon does not report this channel yet. Only visible with Enable FBA. |
| Item Online | Indicates whether the item is enabled for sale. |
| Item Synced | Indicates whether the item is synchronized with Amazon. |
Offer
| Field | Description |
|---|---|
| Offer Audience | Whom the item is offered to on Amazon: B2C and B2B, B2B Only or B2C Only. Account Default takes the default of the Amazon account. Change the value with Change Offer Audience. See Prices and Offers. |
Inventory
| Field | Description |
|---|---|
| Marketplace Quantity | Quantity that goes to Amazon (MFN). Calculated by the merchantCENTRAL inventory logic and recalculated before every inventory sync. |
| FBA Quantity | Units Amazon can sell right away from its fulfillment centers (only with Enable FBA). Reserved units, units on their way, unfulfillable units and units under investigation are shown on the Amazon Item Card. |
Market Comparison
The offer prices come from the price lists of the Amazon country and include VAT. They are compared with the lowest prices of the competitors: the consumer price with the consumer market, the business price with the business market.
| Field | Description |
|---|---|
| B2C Price | Price of the consumer offer. Empty when the item is not offered to consumers or has no price. |
| B2C Market | Lowest consumer price of the competitors. Updated via Refresh Market Prices or Refresh BuyBox Status. |
| B2C Δ% | Deviation of the consumer price from the market: negative = cheaper, positive = more expensive. |
| B2B Price | Price of the business offer, from the business price list or, for B2B Only without a business price list, from the price list. Empty when the item makes no business offer or has no price. |
| B2B Market | Lowest business price of the competitors. Updated via Refresh BuyBox Status. |
| B2B Δ% | Deviation of the business price from the business market. |
| Amazon Fees | Estimated Amazon fees (referral fee, FBA, etc.). Updated via Refresh Fee Estimates. The Price Engine prices them in. |
| Market Date | Time of the last market price query. |
BuyBox Status
| Field | Description |
|---|---|
| B2B BuyBox | Indicates whether you own the B2B BuyBox. Green = yes. |
| B2C BuyBox | Indicates whether you own the B2C BuyBox. Green = yes. |
| Comp. Sync | Timestamp of the last competitor price synchronization. |
Synchronization Status
| Field | Description |
|---|---|
| Upd. Price | Marked when a price update is pending – after a change in the price list or of the Offer Audience. Yellow until the next run has sent the price. |
| Upd. Qty | Marked when an inventory update is pending. Yellow until the next run has sent the quantity. |
| Price Feed | ID of the pending price feed. |
| Inv. Feed | ID of the pending inventory feed. |
| Delete Feed | ID of the delete feed that is still waiting for Amazon's response (hidden by default). See Delete Listings. |
| Syncing | Indicates whether a synchronization is currently running. |
FactBoxes
| FactBox | Description |
|---|---|
| Item Gallery | Shows one picture of the item gallery; from there it can be copied into the BC item picture. |
| Image Status | Shows whether the item carries a picture, a gallery, or both (see Image Comparison). |
| Listing Issues | Shows open listing issues for the selected item. |
Actions
Actions for several items query each line on its own marketplace, not on the home marketplace. A line whose marketplace has no marketplace participation with a Marketplace ID is not queried: Refresh Listing Statuses, Refresh Listing Issues, Refresh Market Prices, Refresh BuyBox Status and Refresh Fee Estimates count it in the result message as Skipped (marketplace not set up). Delete Listings, Batch List Offers (Existing ASIN) and Search ASINs for Selected Items, on the other hand, stop before the first request with the error Marketplace not set up; with Open Marketplace Participations, the error message opens the marketplace participations.
| Action | Description |
|---|---|
| Open in Amazon | Opens the Amazon product page in the browser. |
| Search ASINs for Selected Items | Searches the ASINs of the selected items without an ASIN on the marketplace of the lines – first by GTIN and, if there is no match, by the manufacturer part number (Common Item No.); the matches go to the Amazon ASIN Search Queue for review, and the Amazon ASIN Search Results show the outcome. The selected lines must belong to one marketplace; otherwise the action reports Select items of one Amazon marketplace. A confirmation offers to also search items whose last search found nothing or failed (otherwise they are skipped for 7 days or 1 day, respectively). |
| Change Offer Audience | Sets whom the selected items are offered to: B2C and B2B, B2B Only, B2C Only or Account Default. The changed offers go to Amazon with the next price sync; a confirmation states the number of items. |
| Export Best Match File | Creates the Amazon workbook for the EAN-ASIN matching. See Amazon EAN-ASIN Best Match Export. |
| Download Amazon Images | Adds the images of your own Amazon listing of the current item to the item's pictures: the main image and up to eight more. Images from the Amazon catalog are not taken over – they may belong to another seller or to Amazon. See Images of Your Own Listing. |
Listing
Two ways to a listing
An item becomes sellable on Amazon in two fundamentally different ways:
- List Offer (Existing ASIN): The product already exists in the Amazon catalog. You attach your own offer (SKU, price, quantity) to the existing ASIN – no product data is created. This requires an ASIN assigned to the item (found via catalog search or ASIN search).
- Create New Product (New ASIN): The product does not exist on Amazon yet. The wizard sends complete product data (product type, attributes, images) and creates a new ASIN. This requires maintained Amazon Listing Mappings.
Guided entry: List on Amazon...
If you do not want to choose the right way yourself, use List on Amazon... (on this page and on the Amazon Item Card). The action recognizes the state of the item and guides you on automatically:
- ASIN present → summary (item, SKU, ASIN, Offer Audience, consumer and business price, quantity, warnings) → send offer.
- no ASIN, but GTIN → confirmation → catalog search opens pre-filled with the GTIN → after assigning: "Do you want to list an offer on Amazon now?". If you decline the catalog search, the action asks whether the item should be created as a new product instead.
- no ASIN, no GTIN, but manufacturer part number (Common Item No.) → confirmation → catalog search opens pre-filled with the manufacturer part number (search type Keywords) → continue as with a GTIN. This way, even a product without a GTIN is found before a second product page is created.
- neither ASIN nor GTIN nor manufacturer part number → offers to open the New Product Wizard directly (with the item pre-selected).
This way you do not need to know the ASIN concept in advance – the system explains the way at the point of decision.
| Action | Description |
|---|---|
| List on Amazon... | Guided entry for the current item: lists an offer (existing ASIN) or leads to the catalog search (find ASIN) or the New Product Wizard – depending on the state. Applies to the current row only; use the batch actions for several items. |
| List Offer (Existing ASIN) | Creates an offer for this item under its existing ASIN, after the same confirmation as List on Amazon... (Offer Audience, prices from the price list, quantity, warnings) and directly via the Listings Items API. Only offer data is sent. If Amazon accepts the offer (ACCEPTED), the message states the SKU and Amazon's submission ID; if Amazon rejects it (INVALID), the action ends with an error that states Amazon's reasons. There is no entry in the Amazon Feed Tracker for it. |
| Batch List Offers (Existing ASIN) | Creates offers for the selected items with an ASIN, one feed per marketplace. Items without a price for Amazon, FBA items and closed listings are skipped. The message states the feed ID, the offers sent and the items without a price; if no item qualifies, the action ends with an error that counts the skipped items per reason. All marketplaces of the selection are checked before the first feed goes out. If the transmission for a later marketplace then fails, the feeds already sent stay in the Feed Tracker and their items stay marked as pending. |
| Create New Product... | Opens the wizard to create a product that does not exist on Amazon yet (new ASIN). |
| List on Additional Marketplaces | Brings the selected items – without a selection, the filtered items – to further marketplaces. You choose the target marketplaces from the participations with Use for Listings; after a confirmation, the action creates the Amazon item on each target marketplace based on the selected one (ASIN, SKU, product type, Offer Audience, fulfillment channel and custom description) and sends one offer feed per target marketplace, like Batch List Offers (Existing ASIN). The prices come from the price list of the respective marketplace. Items without an ASIN or SKU are skipped; FBA items and closed listings do not go into the feed. If the Amazon item already exists on the target marketplace, it stays as it is, and its offer goes out with the feed. The message counts the Amazon items created, the items skipped and the feeds sent. |
| Delete Listings | After a confirmation, deletes the offers of the selected items with a SKU on Amazon, each on the marketplace of its line – one delete feed per marketplace. All marketplaces of the selection are checked before the first feed goes out; if the transmission for a later marketplace then fails, the feeds already sent stay in the Feed Tracker. The message states all feed IDs and the number of items. If a selected item is still waiting for an earlier delete feed, the action asks whether another one should be sent. |
| Refresh Listing Statuses | After a confirmation, queries Amazon for the listing status of the selected items – without a selection, of the filtered items – and applies it like Refresh Listing Status on the Amazon Item Card. The message counts the items processed, active, inactive or incomplete, not present on Amazon and skipped, as well as errors; the errors are listed in the Amazon Activity Log. Progress is saved every 25 items. |
| Refresh Listing Issues | After a confirmation that states the number of items, queries Amazon for the listing issues of the selected or filtered items with an ASIN and saves them on the marketplace of the line; if Amazon returns an empty issue list for a listing, its open issues count as resolved. The message counts the items checked, the issues found, the items skipped and errors. A query that fails counts as an error (details in the Amazon Activity Log); the open issues of the item then remain. |
| Show Listing Issues | Opens the Amazon Listing Issues of the current item on its marketplace. |
An offer only goes out with a price. If an item has no price for Amazon, the message states the reason from the price list.
A listing is only deleted once Amazon confirms it
After Delete Listings, the lines stay as they are until Amazon confirms the delete feed; until then, the Delete Feed column shows the feed. After that, the item is no longer listed: Listing Status empty, Item Online off, no offers anymore. ASIN and SKU remain; the item can be listed again. If Amazon rejects the deletion, the listing remains, and the Amazon Activity Log states the reason. The deletion is only confirmed once Amazon's processing report has been read: if the report cannot be loaded for two hours, the listing remains, and the Activity Log refers to the status sync (Refresh Listing Statuses). The listing also remains if the report contains an error that Amazon assigns to no SKU and no message of the feed, for example because its content could not be read; the Activity Log then states this error as the reason.
Prices & Fees
| Action | Description |
|---|---|
| Refresh Fee Estimates | Reads the fee estimates from Amazon for the selected or filtered items with an ASIN, each on the marketplace of its line, in that marketplace's currency and with its fee schedule. The summary counts the fee estimates updated, those Amazon did not return, and the items skipped (no ASIN, marketplace not set up). |
| Refresh Market Prices | Reads the lowest competitor prices (consumer) for the selected or filtered items with an ASIN, each on the marketplace of its line. If Amazon rejects the request for a line, the line keeps its last market price; the run continues. The summary counts the items read, the items priced more than 2% below and more than 2% above the market, the items without a market price (no competitor offer or no answer) and the items skipped. |
| Refresh BuyBox Status | Reads the BuyBox status and competitor prices (B2B and B2C) for the selected or filtered items with a SKU, each on the marketplace of its line. The summary counts the items read, the items holding and not holding the business BuyBox, and the items skipped (no SKU, marketplace not set up). |
All three first ask for confirmation with the number of items – Amazon answers about one request every two seconds –, show their progress during the run and a summary at the end.
The market prices are for comparison in the list. The prices themselves are calculated by the Price Engine (see Prices and Offers).
Inventory
| Action | Description |
|---|---|
| Recalculate Quantities | After a confirmation that states the number of items, recalculates the quantities of the selected items – without a selection, of the filtered items – with the merchantCENTRAL inventory logic. A quantity Amazon does not have yet is flagged for the next inventory sync. The summary counts the items processed, changed and unchanged. |
| Send Stock Again | After a confirmation that states the number of items, resets the last synced quantity of the selected or filtered items so that the next run sends their quantity in any case, whether it changed or not. The message states the items flagged. |
| Sync Stock | After a confirmation, sends the quantities of the selected items right away – one feed per marketplace (see Amazon MFN Inventory Sync). The action leaves out FBA items: Amazon counts their inventory. |
You open the multipacks of an item on the Amazon Item Card with Offers; Refresh FBA Quantity there reads the FBA quantity of a single item.
Navigation
All actions are in the action bar, in the Actions menu → Navigate; Item Card, Feed Tracker and Amazon Activity Log also appear in the Navigate group.
| Action | Description |
|---|---|
| Item Card | Opens the Business Central item card. |
| Feed Tracker | Opens the Amazon Feed Tracker. |
| Amazon Activity Log | Opens the Amazon Activity Log with the entries of the connector. |
| Search Amazon Catalog | Opens the Amazon Catalog Search to find the ASIN of an existing product and assign it to an item. |
| ASIN Search Queue | Opens the Amazon ASIN Search Queue with the matches of the ASIN searches, to assign or reject them. |
| Listing Mappings | Opens the Amazon Listing Mappings: which data fills the properties of a product type. Required before creating new products. |
| Listing Preparation (Advanced) | Opens the older Listing Preparation (Advanced), which builds the listing JSON of an item from the listing mappings, checks it against the schema of the product type and sends it to Amazon. For new products, use Create New Product.... |
| Category Mappings | Opens the Item Category Mapping. |
| Upload Images | Opens the Amazon Image Upload to upload product images of individual items to Amazon. |
| MFN Inventory Sync | Opens the Amazon MFN Inventory Sync, which sends the quantities of the offers you ship yourself to Amazon and shows how they are calculated. |
Catalog Runs
In the action bar, in the Actions menu → Catalog Runs. Import Listings and Upload All Pending Images ignore the selection and the filters of the list; Download Content and Upload Content work with the selected listings.
| Action | Description |
|---|---|
| Import Listings | After a confirmation, imports your listings on Amazon of all marketplaces into Business Central (direction Amazon → Business Central): the run reads every listing with product type, prices and quantity and assigns it to your items – through an existing listing, the item number or a barcode. It is the same run as the Take Over Listings step of the Amazon Data Takeover; SKUs without an item wait there under Assign SKUs; it does not create items. Not a way to publish items on Amazon. Without a data takeover, quantity and price of newly assigned listings go to Amazon once with the next sync. |
| Download Content | Takes the title, item highlights, description, bullet points and search terms of the selected listings at Amazon into Business Central – each in the language of its marketplace. You choose whether texts that are already in Business Central stay or are replaced. Nothing is published on Amazon. |
| Upload Content | Sends the title, item highlights, description, bullet points and search terms of the selected listings to Amazon – each in the language of its marketplace, one feed per marketplace. Fields without text in this language are left out, so Amazon keeps what it shows there. Texts that Amazon already has only go out again if you ask for it. |
| Upload All Pending Images | After a confirmation that names the marketplace, uploads the product images of all Amazon items of this marketplace to Amazon – the images the hub has selected for the item. If there are several marketplaces, you first choose the marketplace in a selection window, with the home marketplace preselected; if there is no marketplace participation with a Marketplace ID, the action stops with the message No marketplace. If there are no images to send, it reports No images to upload. |
FBA
In the action bar under Actions → FBA; all actions only with Enable FBA.
| Action | Description |
|---|---|
| Suggest FBA Adjustments | After a confirmation, fills the FBA adjustment journal batch from the Amazon Settings: first a line for every new entry from Amazon's inventory ledger, with the reason code of its Amazon reason, then per item the remaining difference to Amazon's current inventory (see Amazon FBA Ledger Entries). The suggestion replaces all lines of this journal batch; nothing is posted until you post it. Requires a complete FBA inventory fetch within the last 24 hours. The message states the suggested adjustments and the items and ledger entries left out (no item for the SKU, blocked or with item tracking). |
| Switch to FBA | After a confirmation, switches the offers of the selected items to fulfillment by Amazon: from now on, Amazon ships them from your FBA inventory, and the connector no longer reports inventory for them. Send the goods to Amazon with an inbound plan. See Switching the Fulfillment Channel. |
| Switch to MFN | After a confirmation, switches the offers of the selected items back to shipping them yourself: the connector reports your inventory for them again. Units at Amazon stay there until you remove them (see Amazon FBA Removal Orders). |
| Cancel Channel Switch | After a confirmation, cancels the pending channel switch of the selected items: they get their previous channel back. Use this if Amazon has rejected the switch; the next reading of the channel shows what Amazon has. The message states the number of cancelled switches. |
| Refresh Fulfillment Channel | For the marketplace of the current line, reads at Amazon whether each listed offer is shipped by you or by Amazon, and confirms pending switches. It reads in steps of 20 SKUs with a progress display; each step is saved right away. The message names the items whose channel differed at Amazon. The returns import does this once a day per marketplace. |
| Refresh FBA Inventory | After a confirmation, reads Amazon's FBA inventory of all marketplaces with Use for Inventory again, split by type: available, reserved, on the way, unfulfillable and being researched (see Amazon Item Card). Only mapped SKUs are updated; the result message counts the updated SKUs, the SKUs without an item mapping and the failed marketplaces. The FBA_INVENTORY job does this regularly. |
Switching the Fulfillment Channel
Amazon decides which channel applies. Once a day, the returns import (job REFUNDS) reads the fulfillment channel of the listed items for every marketplace with Use for Orders: an Amazon channel code (AMAZON_EU, AMAZON_NA …) means Amazon (FBA), DEFAULT means Merchant (MFN). A channel that you have changed in Seller Central is taken over by the item.
Switch to FBA and Switch to MFN send the new channel to Amazon per marketplace in a listings feed (entry Switch fulfillment channel in the Amazon Feed Tracker): FBA with the code of the fulfillment network the marketplace belongs to; MFN with the currently calculated quantity and the handling time, for a closed listing with 0. The item gets the new channel right away – so that no inventory report switches it back – and Channel Switch Pending until Amazon reports the channel.
- Before the first feed, the action checks all selected items and all marketplaces. It stops with a message if an item is not yet listed with ASIN, SKU and product type, already has a switch pending, or has a quantity or price in a feed that is not confirmed yet (it could reach Amazon after the switch and switch the offer back) – or if it has pack offers on the marketplace: their SKUs would then be in two channels; switch the channel of such items in Seller Central. It also stops if a marketplace is not set up or – after a data takeover – not yet released for prices and inventory. Items that are already in the target channel are left out.
- Every feed sent stays sent. If the feed of a later marketplace fails, the message names this marketplace; the Amazon Activity Log says why.
- If Amazon does not take the switch, the Amazon Dashboard shows it after a day under Waiting for You (Channel switches Amazon has not taken after a day). If Amazon still reports the old channel after two days, Amazon's channel applies again; the activity log names the SKU, and the feed tracker shows the reason. To cancel a switch by hand, use Cancel Channel Switch.
For FBA items, the connector reports no quantity: Sync Stock leaves them out, List Offer (Existing ASIN) sends their offer without a quantity, and Close Listing and Reactivate Listing on the Amazon Item Card refuse them.
Maintenance
| Action | Description |
|---|---|
| Delete Orphaned Items (no BC Item) | After a confirmation, deletes Amazon items, including their packs, whose Business Central item no longer exists. The action leaves Amazon items with an active, merchant-fulfilled offer in place; the message states how many were deleted and how many were kept for this reason. |
Amazon items with an active offer
You cannot delete an Amazon item whose merchant-fulfilled offer is active on Amazon (Listing Status Active) – neither in this list nor with the hub action Edit Sales Channels; Delete Orphaned Items (no BC Item) leaves it in place. Without it, the price and inventory sync would stop, and Amazon would keep selling the offer with the last reported quantity. First close the offer with Close Listing on the Amazon Item Card or delete it with Delete Listing or Delete Listings, and wait until Amazon has confirmed this. The block does not apply to FBA offers.
Images of Your Own Listing
Download Amazon Images – here, on the Amazon Item Card and as Download Images in the Item Gallery and Image Status FactBoxes – reads your own listing of the item at Amazon and adds its images to the item gallery, with the rules of the Images and Product Data step of the Amazon Data Takeover:
- Images the item already has – recognized by the address or by the file, such as a supplier's manufacturer photo – are not added twice; the existing image is confirmed for Amazon. Nothing is deleted.
- The images of the listing are confirmed for Amazon in its order, and its main image becomes the cover image for Amazon – unless you have already arranged the images for Amazon in Business Central.
- If the gallery is full, the remaining images stay out.
The action reports exactly one result: how many images were added, that the item already has all of them, that the gallery is full, that your listing has no images of its own, that the item has no listing of its own on the marketplace, that the listing sells a variant (its images are not taken over, because the images of an item apply to all of its variants) or that Amazon did not deliver the listing. Catalog images are only used by the nightly ASIN sync, as the Primary Image URL reference on the Amazon item if it has none yet – not in the item gallery.
Views
Predefined filters in the view selection of the list map the listing funnel – from "no ASIN yet" to "active":
| View | Shows |
|---|---|
| Step 1: No ASIN (assignment needed) | Items without an ASIN. They need an ASIN first (catalog search / ASIN search). |
| Step 2: Ready to List (ASIN, no active listing) | Items with an ASIN that are not actively listed yet – ready for an offer. |
| Step 3: Active Listings | Items actively listed on Amazon. |
| With Listing Issues | Items with at least one open listing issue. |
| Inactive Listings | Inactive listings. |
| Active and Inactive | Active and inactive listings together. |
Tips
Runs for one marketplace or item category
Filter the list, for example by Marketplace or Item Category Code, and select the lines: Search ASINs for Selected Items, Batch List Offers (Existing ASIN), Refresh Listing Statuses, Refresh Listing Issues, Refresh Fee Estimates and Sync Stock then work on exactly these items. The jobs of the Amazon Administration do this regularly: the ASIN search (ASIN_SYNC), the fee estimate (FEES_SYNC), the issue scan (LISTING_ISSUES) and the inventory sync (INVENTORY).
Color Highlighting
The deviation from the market (B2C Δ%, B2B Δ%) is color-highlighted:
- Green = within 2% of the market price
- Yellow = more than 2% cheaper than the market
- Red = more than 2% more expensive than the market
The BuyBox fields are green when you hold the BuyBox, the number of listing issues red when there are any.