Kaufland Marketplace
What is it?
The Kaufland Marketplace Role Center is the central home page for managing all Kaufland marketplace activities directly from Microsoft Dynamics 365 Business Central. It consolidates all functions of the Kaufland connector in one place and provides immediate access to orders, returns, products, customer service, logistics, and administration.
What is the connector for?
The merchantCENTRAL Connector Kaufland seamlessly connects your Business Central with the Kaufland Marketplace (formerly real.de). It enables:
- Automatic order import β Kaufland orders are created directly as sales orders in BC
- Inventory synchronization β BC stock levels are automatically updated in the Kaufland shop
- Shipping processing β Tracking numbers and shipping confirmations are transmitted to Kaufland
- Return management β Returns are imported and can be processed directly
- Customer service β Tickets and claims are managed centrally
- Invoice upload β Invoices are automatically transferred to Kaufland
- Multi-storefront β Support for multiple Kaufland country shops (DE, AT, etc.)
- Product catalog β EAN-based product management and category assignment
- Price rules β Flexible pricing with rules, rounding, and priorities
- Analytics β Revenue reports and carrier performance analysis
What are the benefits?
| Benefit | Description |
|---|---|
| Time savings | No manual copying of orders β everything is automatically imported and created as a sales order. |
| Error reduction | Automatic synchronization eliminates typos and duplicate entries. |
| Real-time overview | Dashboard with live KPIs shows open orders, returns, tickets, and stock levels. |
| Multi-storefront | Manage multiple Kaufland country shops (DE, AT, etc.) from a single BC tenant. |
| Integrated customer service | Process tickets and claims directly in BC β no switching to the Kaufland seller portal. |
| Automatic shipment notification | When posting a delivery in BC, Kaufland is automatically informed about the shipment. |
| Flexible pricing | Price rules with priorities, min/max limits, and rounding β configurable per storefront. |
| Complete traceability | API log documents every API call for error diagnosis and audit. |
Opening the Page
- Via search: Kaufland Marketplace
Areas
The Role Center is divided into the following main areas:
Activity Tiles
| Area | Description |
|---|---|
| Headlines | Dynamic headlines with the most important key figures (new orders, open tickets, claims, stock warning, daily revenue). |
| Orders | Order KPIs: New orders, orders in progress, pending shipments, daily/weekly/monthly figures. |
| Service | Customer service KPIs: Open tickets, tickets requiring response, open claims, pending imports. |
| Inventory | Inventory KPIs: Active units, reorder requirements, out-of-stock items. |
| Revenue | Revenue KPIs: Daily, weekly, and monthly revenue with quick access to import and sync. |
Navigation
| Area | Pages |
|---|---|
| Orders | All Orders, New Orders, Shipments |
| Returns & Claims | Returns, Claims |
| Products | Inventory Units, Product Catalog, Categories |
| Customer Service | Tickets |
| Logistics | Warehouses, Shipping Labels, Carrier Performance |
| Data Management | Import Files, Reports, Subscriptions |
| Administration | API Setup, API Log |